Crayon Data Crayon Data Tangram AI
Creator Recommendation AI · Fully agentic ·
SOCIAL COMMERCE · CREATOR OPERATIONS SUITE
CREATOR RECOMMENDATION AI

Scores every creator against the brief the moment it lands -
and carries rate history and campaign record forward, not thrown away.

261 briefs tracked 97.2% match accuracy 33% win rate
Why Creator Recommendation AI exists

Five tools. Zero memory.

The problem

No system, no memory

A brief lands in an inbox, and every creator on it has to be found and judged again from scratch.

  • 5 tools email, WhatsApp and spreadsheets, disconnected from each other
  • 10–100+ candidates per brief, every one manually extracted and judged
  • Discarded unselected creators and rate history, gone after each campaign
Today, it is done manually

Restart from zero

An ops manager juggles five tools by hand and rebuilds the cost sheet for every single brief.

  • 20–30 briefs a day at peak, tracked across scattered threads
  • Two Excel files for one cost sheet, reconciled by hand
  • Price, first the top reason deals are lost — ahead of speed and fit
With Creator Recommendation AI

One system, kept

The system scores every creator against the brief and carries the record into the next one.

  • One thread brief to invoice, in a single tracked flow
  • Scored, not judged every creator ranked on fit, with the reasoning shown
  • Nothing discarded every screened creator and rate kept for the next brief
What it does · three moves

Any channel in. Best fit out.

01 Any Channel Email, chat or a document
  • A brief arrives however the client sends it
  • Structured into the same form, gaps flagged
  • No format the studio has to chase
02 Best Fit Creators ranked against the brief
  • Every candidate extracted and scored, not just judged
  • Fit is per-brief — the same creator scores differently next time
  • Ranked list with the reasoning shown, not just a number
03 End to End Brief through to invoicing
  • Six campaign stages, one thread, no restart
  • Rate history and negotiation record carried forward
  • Closes at an automated invoice export, not a spreadsheet
Five modules · one studio

Everything the studio touches, in one place.

One creator record, read the same way from brief to invoice.

01 Command Center Unified view across every active brief and campaign
02 Client Brief Ops Intake, shortlist, outreach, costing, quote, approval
03 Campaign Management Strategy, contracts, monitoring, verification, invoicing
04 Creator Intelligence Master database, profiles, performance, negotiation history
05 Reporting & Analytics Internal dashboards, client reports, win/loss analysis
Command Center

Every brief, one queue.

261 briefs tracked, live

  1. 1
    261 briefs this quarter Every stage, every owner, in one screen
  2. 2
    97.2% match accuracy Up 1.1 points — the ranking gets sharper, not just faster
  3. 3
    94.5% on-time delivery 2.4 day average turnaround, down 18% vs quarter
1 2 3
Client Brief Ops

One window. Every stage, tracked.

26 still open

  1. 1
    16 in progress Qualifying, sourcing, costing — tracked, not lost in a thread
  2. 2
    4 awaiting approval Sitting with the client, not with a stalled inbox
  3. 3
    7 approved Now running as campaigns, no re-entry required
1 2 3
Creator Intelligence · AI Recommended

23 creators, scored automatically.

Every candidate for this brief, extracted and ranked the moment it lands

  1. 1
    Every candidate scored 23 creators extracted and ranked the moment the brief lands
  2. 2
    Missing rates chase themselves 19 of 23 have no quote yet — outreach brings the rate back into the cost sheet
  3. 3
    Matched on the brief’s own terms Niche, location, engagement rate, reach — every filter shown, not hidden in a score
1 2 3
Creator Intelligence · Describe & Search

Describe it. It searches.

plain English, not a filter panel

  1. 1
    One sentence in “Female parenting creators in Jakarta, 200K+ followers, ER above 5%”
  2. 2
    Suggested searches, not a blank box Common asks ready to tap — niche, city, or budget ceiling
  3. 3
    Same ranked table, every time Rate and fit shown side by side, whichever way the search started
1 2 3
Campaign → Invoice

Six stages. One thread.

S1 Campaigns

Every approved brief becomes a tracked campaign, automatically.

S2 Campaign Strategy

Phases, content pillars and goals documented once, not re-explained per creator.

S3 Contract Status

SPK and contract tracking per creator, visible at a glance.

S4 Monitoring & Tracking

Posting and delivery tracked against the plan, in progress not in the dark.

S5 Verification

Proof of posting captured against every deliverable before it closes.

S6 Invoicing

Reconciled and exported to Vidio ISO — no manual re-entry.

Reporting & Analytics

See the ROI, in real time.

33% win rate — now explainable

  1. 1
    3 of 9 decided, won Every result recorded, not left blank after the fact
  2. 2
    5 losses, every reason kept Price is the single most common reason — not a guess
  3. 3
    The record says something back Which briefs need buffer and margin looked at before the quote goes out, not after
1 2 3
In summary

Brief in. Best creator out.

It reads a brief the moment it lands, scores every creator against it
instead of extracting them by hand, tracking 0 briefs at 0% match
accuracy and 0% on-time delivery — a 0% win rate the studio can finally explain.

Try it first in the hosted product tour — PMO role shown.

tangram.crayondata.ai/products/social-commerce.html

Creator Recommendation AI · Crayon Data

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